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Intangible Assets: Protect and Value Your Competitive Edge
February 23, 2023 @ 12:00 pm - 2:00 pm
Free
While most companies have a fixed asset register and can track desks, chairs and company cars, few companies can identify, assess the value or manage the risk and opportunities around their far more valuable intangible assets. Correctly identified, valued and leveraged, intangible assets can dramatically enhance competitive edge, unleash company financial performance and materially boost investment returns.
The Ministry of Awesome is looking forward to hosting the upcoming sharing session Intangible Assets: Protect and Value Your Competitive Edge where you will hear from Paul Adams, CEO of EverEdge Global.
During the session Paul will share insights, case studies and practical advice on the right questions to ask and actions to take including:
- Understand what assets are driving your competitive edge
- Mitigate intangible asset risk
- Determine ROI as you move assets from concept to commercialisation
- Understand and articulate the value of your intangible assets
Join us at Te Ōhaka on Thursday 23rd February 12:00pm – 2:00pm for this special private session to learn about what really determines the value of your venture.
