Intangible Assets: Protect and Value Your Competitive Edge
Organised by: Ministry of Awesome
Venue: K Block, Ara Institue of Canterbury
Address: Madras Street, ChristchurchWhile most companies have a fixed asset register and can track desks, chairs and company cars, few companies can identify, assess the value or manage the risk and opportunities around their far more valuable intangible assets. Correctly identified, valued and leveraged, intangible assets can dramatically enhance competitive edge, unleash company financial performance and materially boost...